Survey- Rajasthan

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Site Survey Report

SuperKirana Community Hub Neem Ka Thana, Rajasthan

Our team visited Ganesh Talkies on Shahpura Road to assess a proposed 2,500 sq ft complex for Mr. Devendra Lochib — SuperKirana, a Game Zone and a Restaurant under one roof. Here is what the site survey found.

◐ Conditionally Recommended Neem Ka Thana · 303103 Recommended: Premium Plan

Neem Ka Thana

Shahpura Road, Rajasthan

2,500 sq ft

Total proposed complex

3 businesses

Kirana + Game Zone + Restaurant

Conditional

Pending structural due-diligence

7.5 / 10

Overall feasibility score

Location Overview

An old structure, reimagined as a Community Hub

The site is an old, partially renovated commercial building at Ganesh Talkies, Shahpura Road — under the railway over-bridge, on a commercially active road with strong local visibility.

Mr. Devendra Lochib's proposal is more ambitious than a single store: a 2,500 sq ft complex combining a 1,000–1,200 sq ft SuperKirana, an 800 sq ft Game Zone, and an upper-floor Restaurant — three businesses feeding footfall into each other.

Neem Ka Thana already supports several grocery operators, so SuperKirana's edge here isn't being another kirana shop — it's becoming the everyday-needs anchor of a family-oriented destination.

Proposed SuperKirana Community Hub store front at Neem Ka Thana
ProposedSuperKirana Community Hub
Key Advantage

A multi-business ecosystem, not a standalone store

Three businesses under one roof, each strengthening the others' footfall.

SuperKiranaThe everyday-needs retail anchor
Game ZoneFootfall & family entertainment generator
RestaurantHigher-value destination, evening footfall
SuperKirana — the anchor

Daily household purchases bring customers back week after week; it's the business that earns repeat visits.

Game Zone — the magnet

Families visiting for entertainment pass straight through SuperKirana's impulse and snack categories.

Restaurant — the destination

Evening diners add a second daily footfall peak and convert into SuperKirana shoppers on the way out.

Why this beats a standalone store

Neem Ka Thana already has Riddhi Siddhi, Balaji, Jai Bharat 99 and more. A 1,200 sq ft grocery store alone competes on price. A Community Hub competes on occasions.

Customer Journey

The cross-footfall conversion loop

Three distinct occasions keep bringing the same families back to the complex.

Road Footfall
SuperKirana Visibility
Game Zone / Family Visit
Grocery & Impulse Purchase
Restaurant Visit
Repeat Family Customer
  • 1
    Daily Need

    Customers visit SuperKirana for routine household purchases — the steady, repeat-visit base.

  • 2
    Family Entertainment

    Parents and children visit the game zone, then pick up snacks, beverages and convenience products.

  • 3
    Destination Visit

    Restaurant diners become SuperKirana customers on the way in or out — a second daily peak.

Proposed Layout

Space utilisation (2,500 sq ft complex)

SuperKirana1,000–1,200 sq ft
Game Zone800 sq ft
Common300 sq ft
Service200 sq ft
SuperKirana — grocery & daily-needs retail Game Zone — entertainment / attraction Common & circulation — customer movement Service / utility / storage — back-end
Upper floor: reserved for the proposed Restaurant facility (area as available). Final dimensions must still be confirmed through a measured architectural survey before the layout is frozen.
Store Layout Principle

Recommended customer flow

For the ~1,000 sq ft SuperKirana: entrance to billing, planned for SKU visibility and impulse conversion.

Entrance
Promotional Zone
High-Freq. Grocery (Core)
FMCG & Household
Personal Care
Chilled / Impulse
Billing
Exit
Store Assessment

Site architecture & ground realities

What works in favour of this site, and what must be fixed before SuperKirana interior execution begins.

Strength

Large enclosed floor area

Wide usable footprint with good potential for zoning three businesses clearly.

Strength

High ceiling & upper floor

Scope for modern retail lighting, signage, and a genuine upper-floor restaurant.

Attention

Unfinished civil work

Exposed walls, unfinished flooring, scaffolding and debris — not yet retail-ready.

Attention

Electrical & roof inspection

Existing wiring and roof/truss condition both need a professional structural assessment.

Risk Assessment

What has to be resolved first

Four risk factors are rated High — all civil/structural, not commercial. Retail potential itself is rated Positive.

Risk factorLevelRequired action
Existing building conditionHighStructural assessment
Civil readinessHighComplete renovation
Roof conditionHighEngineer inspection
Electrical infrastructureHighComplete redesign / assessment
Frontage appearanceMedium–HighFull façade redevelopment
CompetitionMediumStrong differentiation
Game-zone integrationMediumProper zoning
Restaurant integrationMediumIndependent services / access
Customer parkingMediumVerify availability
Retail potentialPositiveProceed after due diligence
Competition

How the Community Hub stands apart

Neem Ka Thana already has several grocery operators — Riddhi Siddhi, Balaji, Jai Bharat 99 and more. The Hub competes on occasions, not just shelves.

A standalone grocery storeAreaSuperKirana Community Hub
Depends on grocery demand aloneFootfallThree occasions: daily need, entertainment, dining
Competes mainly on pricePositioningEveryday-needs anchor of a family destination
Single visit purposeCustomer journeyCross-footfall loop across kirana, games & restaurant
Standard assortmentAssortmentImpulse & entertainment-linked categories near the game zone
Traditional, unorganised layoutExperienceClean racks, zoned categories, professional billing
One daily footfall peakTimingTwo peaks — daytime grocery, evening restaurant
Survey Verdict

Site feasibility scorecard

7.5/ 10 overall — promising, subject to conditions

Commercial fundamentals score well — integrated business potential 8.5/10, space suitability 8/10. Building readiness and execution readiness sit at 4/10 each, which is exactly why the site is Conditionally Recommended rather than Approved.

3D Walkthrough
Coming Soon

Walk through the Community Hub

See the planned layout: SuperKirana aisles, the Game Zone, and the overall complex design, before construction begins.

Discuss this site ↗
Gallery

Community Hub 3D store design

Execution Plan

Phased execution roadmap

SuperKirana controls retail planning & brand execution, even where the property owner handles civil construction.

Phase 1

Site Verification

Final measurement, structural & legal assessment, utilities.

Phase 2

Civil Readiness

Demolition, roof correction, electrical/plumbing prep, wall treatment.

Phase 3

SuperKirana Design

Layout, category zoning, refrigeration, branding.

Phase 4

Installation

Racks, POS, CCTV, lighting, product display.

Phase 5

Commercial Launch

Procurement, staffing, SOPs, soft launch, grand opening.

Next Steps

Conditions for final approval

Final franchise/site approval follows only once these are complete on the ground.

Property readiness

  • Structural safety & roof/truss certification
  • Electrical load & water/drainage confirmation
  • Fire-safety assessment

Measured master plan

  • Exact 1,000 sq ft SuperKirana demarcation
  • Unified layout: Kirana + Game Zone + Common + Restaurant access

Commercial finalisation

  • Civil, interior, racking & branding cost
  • Ownership/title & commercial-use verification
  • Final site approval + project proposal
FAQ

Questions about Neem Ka Thana

Why is this site "conditionally" recommended instead of approved?

The business case scores well — location, market and integrated-business potential are all strong. But the building itself needs structural, roof, electrical and civil work completed and certified before SuperKirana can commit to interior execution.

What makes this different from a normal SuperKirana franchise?

This site proposes a 2,500 sq ft complex combining SuperKirana with a Game Zone and an upper-floor Restaurant — a family destination rather than a standalone grocery store.

Who owns and runs the Game Zone and Restaurant?

They are proposed as separate business operations with their own kitchen, washrooms, fire safety and electrical load — SuperKirana controls the retail planning and brand execution of its own 1,000–1,200 sq ft space.

What happens next?

The property owner completes structural due-diligence, SuperKirana's design team takes exact measurements, and a project costing and master layout are prepared before final commercial approval.

Apply Now

Open a SuperKirana near Neem Ka Thana

Talk to our franchise team or apply directly — we'll plan a free location survey.

Call: +91 9422799897 WhatsApp: +91 9217576941
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